Analytics glossary

These metrics are available in your analytics. These definitions explain the metrics and how they're calculated.

A

Attendees by hour—The distinct number of attendees that were in an event in a specific hour. This includes people in stage sessions, sessions, networking tables, and booths.

Average % viewed—The average duration attendees viewed a session.

Calculation

A = duration in minutes
B = number of unique attendees
A/B

B

Booths—The distinct number of booths in a virtual conference event. This includes:

• Sponsor booths
• Custom booths

Calculation

A = number of sponsor booths
B = number of custom booths
A + B

C

Check-ins—The number of people that completed event registration and were checked in at the event. People are automatically checked in when they attend a virtual event.

D

Duration in minutes—The total duration, in minutes, of a session. This metric uses the start and end time of the session, which is defined in the event agenda.

M

Median engagement in minutes—The median amount of time that an attendee spent in a session or booth during an event.

N

Networking tables—The total number of distinct networking tables in a virtual conference.

No shows—The number of people that registered for an event but weren't checked in. People are automatically checked in when they attend a virtual event. 

Calculation

A = number of registrations
B = number of check ins
A - B

R

Remaining tickets—The number of tickets still available for an event. 

Calculation

A = total ticket count
B = number of registrations
A - B 

Registrations—The number of people that registered for an event. This does not include cancelled registrations.

S

Stage sessions—The total number of distinct sessions that were added to the virtual conference stage.

Sessions—The total number of sessions for a virtual event or virtual conference.

T

Total visits—The total number of times that an attendee visited a specific booth. Each visit is counted, which means that if the same person visits the same booth twice, it is represented as two visits.

Total attendee engagement in minutes—The total number of minutes attendees spent viewing content in the event. This includes time when people are in sessions, booths, and networking tables.

U

Unique attendees—The distinct count of people that registered for an event.