The RSVP Flow simplifies the event registration process, allowing attendees to register as guests or logged-in users. This article covers how to manage and optimize the RSVP Flow for your events. This feature is currently only available for Guest registrations
Guest Registration
-
Attendees can register as guests without logging in.
-
Guest registration does not require login credentials or SSO (Single Sign-On).
Ticket Confirmation Email Update
When the RSVP flow is enabled, a new section will be added to the ticket confirmation email, allowing attendees to un-RSVP directly from the email.
Setting Up the Event Page
-
Go to Event Page Builder under the Admin Section
-
Remove the legacy ticket widget from the event page by selecting it and hitting the “del” key
-
Drag and drop a new button onto the canvas
-
Click to select the newly added button
-
Click the “Action” tab on the right bar next to the Canvas
-
Select the “RSVP” action.
-
Click through all the various “RSVP States” to ensure the copy and colour is correct
-
Click “Save” to save your changes
Place the RSVP button prominently to ensure it is easily visible and accessible to attendees. Using this button layout helps in better tracking and analyzing attendee behavior.
Managing the Button
The RSVP button has multiple states to provide clear feedback to users.
-
The various states are found when you select the RSVP button
-
Please select each state to see the copy and design
-
Feel free to edit the copy or design for any of the states individually
Here’s where you’ll find these states
Multiple State RSVP Button
The various states are shown in the below image. Each heading is a state, with each state having certain requirements to be matched.
HQ Admins and Chapter Organizers can access events before they start for testing purposes. Attendees will have a different experience and only access the event 15 minutes prior to the event starting.
Google Analytics 4
These steps assume you have already setup your GA4 project id
With the new RSVP Flow, comes advanced Purchase Tracking, this is how you can use it:
Go to you GA4 console (https://analytics.google.com/)
-
click on Reports in the sidebar
-
In the list of predefined reports, choose the Monetization Overview report
-
The Purchase Journey report included in this option will give you stats on conversion rates within your event’s RSVPs
-
When you have finished and RSVP data has come through, you will see data like this:
-
You’ll then be able to see the following:
-
Event discovery (person landing on the event page)
-
Event interest (person clicking “RSVP” button)
-
Event action (Person filling out the forms)
-
Event registration (Person completing the RSVP process)
-
PLEASE NOTE: If there is no “purchase” then the person did not complete their purchase and dropped-off.
You can use these metrics to create a custom dashboard in order to create a full-funnel marketing dashboard. If you bring in UTM data, you’ll be able to track the full journey